Which method of collecting data involves the description of a group and its activities based on observation and participation?
A) surveys
B) ethnography
C) lead user technique
D) all of the above
Correct Answer:
Verified
Q44: Under what factor is market segmentation particularly
Q45: Why is market research useful?
A) it identifies
Q46: When a researcher is obtaining information specifically
Q47: What approach do you need to rely
Q48: When should you consider an iterative approach
Q50: Which method of collecting data is particularly
Q51: Which method of collecting data solicits information
Q52: Which method of collecting data involves discussion
Q53: What is a disadvantage of focus groups?
A)
Q54: Which of the following is an advantage
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