The value of a product, service, or idea to a consumer is based on the formula "costs divided by benefits."

Name: The value of a product, service, or idea to a consumer is based on the formula "costs divided by benefits."
Brand: Quizplus
Rating: 4.8 (37 reviews)

Question

Quizplus · Accepted Answer

The formula for the value of a product, service, or idea to a consumer is actually "benefits divided by costs." This is because consumers are generally looking for the greatest benefits or usefulness for the lowest cost or price.

The Value of a Product, Service, or Idea to a Consumer