A respondent is given a set of 3" x 5" with the current advertising slogan for a brand or product on each card.The respondent is asked to place the cards into two piles: one for the slogans that she recognizes and can name the brand or product and the other for slogans she does not recognize.This is a ____ task.
A)rating
B)ranking
C)constant-sum
D)sorting

Question

Quizplus · Accepted Answer

This is a sorting task as the respondent is asked to sort the slogans into two piles based on their recognition and familiarity with the corresponding brand or product.

A Respondent Is Given a Set of 3" X 5