Which of the Following Statements Is True About Cause-Related Marketing

Which of the following statements is true about cause-related marketing?

A) Any marketing effort for social or other charitable causes can be referred to as cause-related marketing.
B) Cause-related marketing is a marketing relationship based on a straight donation.
C) Cause-related marketing occurs when government agencies and nonprofit agencies launch social campaigns.
D) Cause-related marketing seldom helps companies increase the sales of their products.