In general, companies that focus on a triple bottom line are most likely to place a priority on which of the following?
A) sustainability
B) the production orientation
C) the selling orientation
D) not-for-profit marketing
E) collaborative consumption

Question

Quizplus · Accepted Answer

Companies that focus on a triple bottom line prioritize sustainability, meaning they prioritize profits, people, and the planet equally. This approach acknowledges the importance of long-term economic, social, and environmental sustainability.

In General, Companies That Focus on a Triple Bottom Line