Which of the following is not a focus of customer relationship management?
A) customer prioritization
B) share of customer
C) lifetime value of the customer
D) customer equity
E) undifferentiated targeting

Question

Quizplus · Accepted Answer

Undifferentiated targeting is a marketing strategy that involves treating all customers in the same way, without distinguishing between different segments or categories. This is the opposite of customer relationship management, which aims to understand customers' individual needs and preferences in order to provide more personalized and effective service. Therefore, undifferentiated targeting is not a focus of customer relationship management.

Which of the Following Is Not a Focus of Customer