Viral marketing is most closely related to which of the following?
A) buzz building
B) personal selling
C) brand polarization
D) internal PR
E) direct marketing

Question

Quizplus · Accepted Answer

Viral marketing is a strategy that encourages individuals to share a marketing message with others, creating a buzz around a product or service. This is most closely related to buzz building, which refers to generating excitement and interest around a product or service through various marketing tactics.

Viral Marketing Is Most Closely Related to Which of the Following