Lifestyle positioning through advertising uses appeals such as
A) leadership
B) logic
C) demonstration
D) innovation
E) humour

Question

Quizplus · Accepted Answer

Humour is often used in lifestyle positioning advertising to appeal to the audience's emotions and create a positive association with the product or brand. It is also a way to differentiate themselves from competitors and stand out in the market. The other options may also be used in advertising, but humour is the best choice for lifestyle positioning.

Lifestyle Positioning Through Advertising Uses Appeals Such as