
There are several advantages to outdoor advertising, one of which is
A) prestige
B) target flexibility
C) stand-alone medium
D) target market selectivity
E) production costs
Correct Answer:
Verified
Q1: According to CBS Outdoor data,
A) up to
Q2: Outdoor advertising reaches a massive cross-section of
Q4: To maximize the frequency of the message
Q5: Mall posters are
A) transit posters
B) backlit posters
C)
Q6: Out-of-home media includes
A) newspapers
B) radio
C) web banners
D)
Q7: Digital sign units display ads that are
Q8: The responsibility of COMB is to
A) compile
Q9: Outdoor advertising can reinforce the message of
Q10: Rear-illuminated units positioned adjacent to high-traffic streets
Q11: Full-motion video displays are remotely programmable, which
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