
According to CBS Outdoor data,
A) up to 90% of a city's population drives cars and 10% takes buses
B) up to 10% of a city's traffic is concentrated on 90% of its streets
C) up to 90% of a city's traffic is concentrated on 10% of its streets
D) up to 10% of drivers read 90% of outdoor advertising
E) More than 90% of drivers read at least 10% of outdoor advertising
Correct Answer:
Verified
Q2: Outdoor advertising reaches a massive cross-section of
Q3: There are several advantages to outdoor advertising,
Q4: To maximize the frequency of the message
Q5: Mall posters are
A) transit posters
B) backlit posters
C)
Q6: Out-of-home media includes
A) newspapers
B) radio
C) web banners
D)
Q7: Digital sign units display ads that are
Q8: The responsibility of COMB is to
A) compile
Q9: Outdoor advertising can reinforce the message of
Q10: Rear-illuminated units positioned adjacent to high-traffic streets
Q11: Full-motion video displays are remotely programmable, which
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