According to statistics, 6.8 billion of these were distributed to Canadian households in 2012.

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Coupons are the most commonly distributed promotional tool to Canadian households according to the given statistic. This indicates that companies heavily rely on coupons to drive sales and attract customers. Samples, contests, cash refunds, and premiums may also be used as promotional tools, but they were not specified to have been distributed in such high numbers in this context.

According to Statistics, 6