Sales promotion can be defined as activity that provides special incentives for an organization's sales force over the long term.

Question

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Sales promotion can be defined as a short-term marketing strategy that offers temporary incentives or deals to customers to boost sales or encourage them to purchase a product or service. It focuses on creating immediate demand and generating sales in a short period of time. It is not directly related to providing special incentives for an organization's sales force over the long term. For that, other strategies like compensation and benefits package, training and development programs, etc. are used.

Sales Promotion Can Be Defined as Activity That Provides Special