The common element in the linkage between relationship marketing and networks is the interdependence of relationships.

Question

Quizplus · Accepted Answer

Relationship marketing emphasizes the importance of developing and maintaining long-term relationships with customers, while networks refer to the interconnected relationships between customers, suppliers, and other stakeholders in a business environment. Both concepts recognize the interdependence of relationships and the benefits of collaboration and cooperation for achieving common goals. Therefore, the common element in the linkage between relationship marketing and networks is the interdependence of relationships.

The Common Element in the Linkage Between Relationship Marketing and Networks