Ways in which country of origin image can be promoted include:

Question

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All of the above options can contribute to promoting the country of origin image. Embedding the country of origin in the brand name can make it easily recognizable and associated with that country. Using a national image in the design of the firm's logo can evoke feelings of patriotism and pride in the country. Using a word that is from or sounds like a word from the language of the country of origin can make the brand more authentic and relatable to consumers from that country. Combining all of these strategies can create a powerful and distinctive country of origin image for the brand.

Ways in Which Country of Origin Image Can Be Promoted