In designing a distribution channel for the overseas market, decisions should be made with regards to:

Question

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When designing a distribution channel for the overseas market, it is important to consider all of the mentioned factors, including density and logistics (A), length and width (B), and alignment (C). Density and logistics refer to the frequency of distribution and the physical logistics involved in getting the product to the end customer, which can vary greatly depending on the target market. Length and width refer to the number of intermediaries involved in the distribution channel and the level of control a company wishes to maintain over the process. Alignment considers the compatibility of the distribution channel with the company's overall strategy and goals. By considering all of these factors, a company can design an effective and efficient distribution channel for the overseas market.

In Designing a Distribution Channel for the Overseas Market, Decisions