An individual's desire to drink high-quality wine as an expression of individuality and taste is discovered using which type of communications research approach?
A)Product-specific research approach
B)Psychological approach
C)Sociological approach
D)Anthropological approach

Question

Quizplus · Accepted Answer

The psychological approach aims to understand people's desires, emotions, and motivations towards consumption, including high-quality wine as an expression of individuality and taste.

An Individual's Desire to Drink High-Quality Wine as an Expression