Geodemographics combines demographic information, geographical information and which other type of information?
A)Psychographic
B)Generational
C)Global marketing
D)Benefit segmentation

Question

Quizplus · Accepted Answer

Geodemographics combines demographic and geographic information but also incorporates psychographic information, which refers to a person's attitudes, values, interests, and lifestyle. This combination helps marketers to understand consumer behavior and tailor their messaging and strategy to specific geographic areas or consumer segments.

Geodemographics Combines Demographic Information, Geographical Information and Which Other Type