Which individual works closely with the account executive to schedule the various aspects of the agency's work to ensure the work is completed by the target deadline?
A)Account planner
B)Traffic manager
C)Media buyer
D)Media planner

Question

Quizplus · Accepted Answer

The traffic manager is responsible for scheduling the agency's work to ensure it is completed by the target deadline. They work closely with the account executive to coordinate the various aspects of the agency's work, including creative development, production, and media placement. The account planner is focused on research and strategy, while the media buyer and media planner are responsible for purchasing and planning media placements.

Which Individual Works Closely with the Account Executive to Schedule