Most advertisers believe which level of fear is most likely to succeed in an advertisement?
A)Low, non-threatening
B)Moderate
C)High
D)Severe

Question

Quizplus · Accepted Answer

Moderate levels of fear in advertisements are often believed to be the most effective because they can capture attention and motivate action without causing the audience to tune out or react negatively, as might happen with high or severe levels of fear.

Most Advertisers Believe Which Level of Fear Is Most Likely