An endorsement by Consumer Reports would typically be used in which type of executional framework?
A)Slice-of-life
B)Informative
C)Authoritative
D)Fantasy

Question

Quizplus · Accepted Answer

An endorsement by Consumer Reports provides an authoritative perspective on a product or service, making it an ideal fit for the authoritative executional framework. This type of executional framework emphasizes the expertise of credible sources to persuade consumers to make a purchase.

An Endorsement by Consumer Reports Would Typically Be Used in Which