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By Monitoring Online Social Chatter, Brand Managers That Want to Advertise

Question 149

Multiple Choice
By monitoring online social chatter, brand managers that want to advertise on television can gain:

By monitoring online social chatter, brand managers that want to advertise on television can gain:


A) data regarding what fans are saying about various brands.
B) information about which ads are being watched on TV.
C) a better perspective regarding the television shows that offer the best match for placing ads.
D) information on which social media to use with television and radio advertising.

Correct Answer:

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