To be successful, an email marketing program does not need to be integrated with other channels, because it is a stand-alone process.

Question

Quizplus · Accepted Answer

While email marketing can be effective on its own, integrating it with other channels such as social media or website retargeting can enhance its effectiveness and reach a wider audience. This integrated approach can create a cohesive brand experience for customers and ultimately lead to better results.

To Be Successful, an Email Marketing Program Does Not Need