Which of the following is NOT a potential shortcoming of the telephone survey?
A)The respondent cannot be shown anything.
B)It does not permit the interviewer to make various "face-to-face" judgments and evaluations.
C)It does not permit a high quality sample.
D)It does not allow for the observation of body language, facial expressions, or eye contact.
E)It does not allow for collecting a large quantity of information.

Question

Quizplus · Accepted Answer

While the other options list potential shortcomings of telephone surveys, option C suggests that it does not permit a high quality sample, which is not entirely true. Telephone surveys can produce high quality samples if the proper randomization and sampling methods are used.

Which of the Following Is NOT a Potential Shortcoming of the Telephone