A distinct disadvantage of an international strategy is ________.
A)restricting the movement of core competencies to local markets
B)capitalizing on the benefits of global learning
C)customizing product offerings to local conditions
D)relying on home managers' knowledge of foreign markets

Question

Quizplus · Accepted Answer

Relying on home managers' knowledge of foreign markets can be a disadvantage as they may not have the necessary understanding of cultural and economic differences in target markets. This can result in ineffective marketing strategies, incorrect pricing decisions and ultimately, failure to compete with local rivals.

A Distinct Disadvantage of an International Strategy Is ________