In China, a humorous TV ad showing a student humiliating a teacher in the classroom would be an effective execution for a soft drink brand.

Question

Quizplus · Accepted Answer

This ad would not be considered effective in China as it goes against traditional Confucian values which emphasize respecting authority figures such as teachers. It could potentially cause backlash from viewers and harm the brand's reputation.

In China, a Humorous TV Ad Showing a Student Humiliating