Which of the following forces would marketers most likely be able to influence?
A)geographic population shifts
B)core cultural values
C)income distribution
D)increasing ethnic diversity
E)media publics

Question

Quizplus · Accepted Answer

Marketers can most likely influence media publics, which refer to groups that form around certain media (e.g. social media followers, blog readers, TV viewers). Marketers can use various strategies to target and influence these groups, such as producing engaging content, using influencers or running ads on specific media platforms. The other choices (geographic population shifts, core cultural values, income distribution, and ethnic diversity) are macro-level factors that are more difficult for marketers to control or influence directly.

Which of the Following Forces Would Marketers Most Likely Be