A company or market offer can be differentiated along the lines of product, image, services, channels, or ________.
A)prices
B)nonprice factors
C)people
D)customer service
E)location

Question

Quizplus · Accepted Answer

Differentiation can be based on the people aspect, including the quality of customer interactions and the expertise of employees, which can set a company or market offer apart from competitors.

A Company or Market Offer Can Be Differentiated Along the Lines