Because of the scarcity of good secondary data,international researchers must often collect their own primary data.An initial problem with this collection is developing good ________.
A)samples
B)research firms
C)customer relationships with nationals
D)relationships with channel members
E)analytical models

Question

Quizplus · Accepted Answer

When collecting primary data, it is important to develop good samples in order to ensure that the data collected is representative and unbiased. This can be a challenge for international researchers who may face language barriers, cultural differences, and difficulties accessing certain populations. Developing appropriate sampling techniques is therefore essential to ensure the validity and reliability of the data collected.

Because of the Scarcity of Good Secondary Data,international Researchers Must