When writing promotional messages for social media sites,how does the process change?
A)Listening becomes less essential.
B)The emphasis shifts to encouraging and participating in online conversations.
C)An emotional, conversational tone becomes more effective.
D)Champions and fans control the content of the message.
E)Messages should be controversial to create excitement and interaction.

Question

Quizplus · Accepted Answer

B)In the social media landscape, consumers are more apt to look for product information from other consumers, not the companies marketing those products. Consequently, your emphasis should shift to encouraging and participating in online conversations.

When Writing Promotional Messages for Social Media Sites,how Does the Process