Which of the following scenarios presents the strategy of anticipating objections while developing persuasive business messages?
A) Gary, CEO of OnDemand Cars Inc., uses the AIDA model for indirect approach to introduce the new line of luxury cars for privileged customers of his company.
B) Martha is the research advisor of a pharmaceutical company that has discovered a new infant milk formula. She decides to draft a message using words such as compassion, comfort, and freedom to call on the feelings of the audience, especially mothers.
C) Hilda uses inductive reasoning to draft a message for her colleagues to persuade them to switch to a different production process that will increase profits.
D) John is preparing to introduce a new line of "smart" cell phones and expects criticism about the phone's size and inbuilt memory capacity. He decides to add arguments to support phone specifications.
E) Ben has worked out the basic elements of his argument for a new life insurance scheme for the employees of a leading manufacturing firm. He decides to use anecdotes to reinforce his position.
Correct Answer:
Verified
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