According to Porter , which of these is the ability to provide unique and superior value to the buyer in terms of product quality, special features, or after-sales service?

Question

Quizplus · Accepted Answer

Differentiation is the ability to provide unique and superior value to the buyer in terms of product quality, special features, or after-sales service. This is one of the three generic strategies identified by Michael Porter for achieving competitive advantage in the market.

According to Porter , Which of These Is the Ability