Which of the following is NOT one of the key strategies used to reduce customer defections?
A)Eliminate nuisance customers.
B)Address key churn drivers.
C)Implement effective complaint handling and service recovery procedures.
D)Increase switching costs.
E)Analyze customer defections and monitor declining accounts.

Question

Quizplus · Accepted Answer

Eliminating nuisance customers is not a key strategy to reduce customer defections. Instead, businesses should focus on addressing key churn drivers, implementing effective complaint handling and service recovery procedures, increasing switching costs, and analyzing customer defections to monitor declining accounts. Eliminating customers altogether can be seen as a drastic measure and may be counterproductive in the long run.

Which of the Following Is NOT One of the Key