A company's process of creating value occurs ________ the selling process.

Question

Quizplus · Accepted Answer

Creating value occurs before, during, and after the selling process. The company creates value by developing and producing products, providing services, and establishing a relationship with customers. This value is communicated during the selling process and continues to be delivered and enhanced after the sale through customer service, support, and follow-up. Therefore, a company's process of creating value is an ongoing, dynamic process that extends throughout the customer lifecycle.

A Company's Process of Creating Value Occurs ________ the Selling