Establishing a product portfolio, determining pricing, establishing distribution channels, and creating promotions are all core ________ functions.

Question

Quizplus · Accepted Answer

These are all functions related to marketing, which involves creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. Marketing is often considered one of the core business functions and includes activities such as market research, product development, pricing strategy, distribution strategy, and promotion strategy.

Establishing a Product Portfolio, Determining Pricing, Establishing Distribution Channels, and Creating