The first step of the business buying process is ________.

Name: The first step of the business buying process is ________.
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Question

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The first step of the business buying process is problem or need recognition, which involves identifying a problem or a need for a product or service. This could be triggered by internal factors such as business expansion or external factors such as changes in the market or competitors' actions. The other options listed are later steps in the process.

The First Step of the Business Buying Process Is ________