Pepsi True is a new cola from Pepsi-Cola that is sweetened with a combination of sugar and stevia leaf extract,resulting in a soft drink with the same flavor of Pepsi but only 60 calories.A potential showstopper for this product is likely to be
A)a lack of advertising on television.
B)that mid-calorie soft drinks such as Pepsi Next (2012)have not been successful in the past.
C)a lower profit margin due to the added costs of expensive ingredients.
D)cannibalization of the company's existing sodas.
E)the use of a combination of sugar and stevia leaf extract.

Question

Quizplus · Accepted Answer

Pepsi True is offered in the United States through Amazon.com and in grocery stores,and will be introduced in Great Britain where it will compete with Coca-Cola's Coca-Cola Life.A potential showstopper: In the past,mid-calorie soft drinks such as Pepsi Next (2012),Pepsi Edge (2004),and Pepsi XL (1995)have not been successful as "transition" sodas from regular to diet.

Pepsi True Is a New Cola from Pepsi-Cola That Is