In the movie Tin Men, two rival salesmen engaged in a variety of dishonest and unethical practices in order to sell aluminum siding to homeowners in 1963. Their job was difficult, in part, because the supply of aluminum siding surpassed the demand for the product and competition was intense. This situation is indicative of the ________ era of U.S. business history.
A) goods
B) sales
C) production
D) market orientation
E) societal marketing

Question

Quizplus · Accepted Answer

The sales era of U.S. business history was characterized by an emphasis on selling and advertising due to an excess supply of goods, leading to intense competition among businesses.

In the Movie Tin Men, Two Rival Salesmen Engaged in a Variety