Which of the following statements regarding telemarketing is most accurate?
A)Shopping bots are computers that place automated or "robo" (i.e. ,robotic)telemarketing calls.
B)Direct mail is typically viewed as a more efficient means of targeting consumers than telemarketing.
C)Telemarketing has risen in efficacy as a result of the National Please-Do-Call registry legislation.
D)Consumer privacy,industry standards,and ethical guidelines have become important issues.
E)Many firms are considering shifting their direct-mail and door-to-door budgets to telemarketing techniques.

Question

Quizplus · Accepted Answer

Consumer privacy,ethical guidelines,and industry standards have become a topic of discussion among consumers,Congress,the Federal Trade Commission (FTC),and businesses.

Which of the Following Statements Regarding Telemarketing Is Most Accurate