One advertiser needs to get its message out to a number of diverse communities within the U.S.Another advertiser wants to reach populations in diverse nations across the three continents where its product is sold.Which person in the advertising agency will work with both of these clients to translate cultural and consumer values into advertising messages?

Question

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The account services manager is responsible for understanding the target audience and translating cultural and consumer values into advertising messages that will resonate with them. They work closely with clients to ensure that their advertising strategies are effective and aligned with their goals. The media services director and director of production are more focused on the technical aspects of advertising, such as media placement and production logistics. The administrative executive is responsible for administrative tasks and supporting the overall operation of the agency.

One Advertiser Needs to Get Its Message Out to a Number