An insurance company's researchers spend a lot of time and money trying to understand various age-related markets, from WWII veterans and baby boomers to Generations Y and Z.Based on their findings, the target markets that are ultimately chosen based on such demographics should be defined in the ____ section of the ad plan.

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The Answer of An insurance company's researchers spend a lot of time and money trying to understand various age-related markets, from WWII veterans and baby boomers to Generations Y and Z.Based on their findings, the target markets that are ultimately chosen based on such demographics should be defined in the ____ section of the ad plan.

An Insurance Company's Researchers Spend a Lot of Time and Money