When an agency acts as a "general contractor" and hires external sources that act as "subcontractors," this tends to simplify the coordination of marketing efforts.

Name: When an agency acts as a "general contractor" and hires external sources that act as "subcontractors," this tends to simplify the coordination of marketing efforts.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Hiring subcontractors can complicate coordination as it involves managing multiple parties and ensuring alignment with the overall marketing strategy.

When an Agency Acts as a "General Contractor" and Hires