Maria purchases a twelve-pack of paper towels instead of a package of four rolls because of the lower per-unit price.Maria is most likely benefitting from the service output of________.
A) information sharing
B) spatial convenience
C) customer service
D) delivery time
E) bulk breaking

Question

Quizplus · Accepted Answer

Maria is benefitting from bulk breaking, which refers to the practice of breaking down larger quantities of goods into smaller units that are more convenient for consumers to purchase and use. In this case, the twelve-pack of paper towels is a larger quantity than the package of four rolls, but because of the lower per-unit price, it makes more sense for Maria to purchase the larger quantity and benefit from the cost savings.

Maria Purchases a Twelve-Pack of Paper Towels Instead of a Package