Which term refers to the activities involved in selling goods and services to ultimate consumers for their personal consumption?
A) segmenting
B) positioning
C) marketing
D) targeting
E) retailing

Question

Quizplus · Accepted Answer

Retailing refers to selling goods and services to end consumers for their personal use. Segmenting, targeting, and positioning are all related to identifying and reaching specific customer groups, while marketing is a broader term that encompasses all activities related to creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.

Which Term Refers to the Activities Involved in Selling Goods