An organization responds to the structure of its industry by choosing a ________.
A)brand image
B)competitive strategy
C)business process
D)media policy

Question

Quizplus · Accepted Answer

Competitive strategy refers to the approach that an organization uses to compete within its industry. It involves making decisions on factors such as pricing, marketing, product differentiation, and target market. Therefore, the organization's response to the industry structure is to choose a competitive strategy that will enable it to gain a competitive advantage over other players in the industry. The other options, brand image, business process, and media policy, are important components of an organization's operations, but they do not directly relate to the organization's response to the structure of its industry.

An Organization Responds to the Structure of Its Industry by Choosing