The time involved in seeking product information is referred to as _____.
A)product commitment time
B)delay cost
C)psychological cost
D)opportunity cost

Question

Quizplus · Accepted Answer

Opportunity cost refers to the time or resources that are sacrificed or forgone in order to pursue a particular course of action, such as the time spent seeking product information instead of doing something else. The other options are not directly related to the concept of time spent seeking product information.

The Time Involved in Seeking Product Information Is Referred to as _____