Which of the following has limited retail coverage and is an appropriate strategy for shopping goods?

Question

Quizplus · Accepted Answer

Selective distribution is the strategy where the manufacturer selects a limited number of retailers to distribute their products. This is an appropriate strategy for shopping goods that require more effort in selling and providing information to customers. It allows for better control over the distribution and ensures that the product is sold in the right environment. Intensive distribution is not appropriate as it aims to make the product available in as many retail outlets as possible. Exclusive distribution is not appropriate as it only allows one retailer to distribute the product. High-involvement product distribution is not a recognized strategy.

Which of the Following Has Limited Retail Coverage and Is