The impact of shared programs on the performance of differentiated defenders is more difficult to predict because they must often:
A)act with relatively low synergy and provide high incentives to the employees.
B)modify their products and marketing programs based on changing market conditions.
C)respond to market situations in a way that is dictated by a central decision making system.

Question

Quizplus · Accepted Answer

Differentiated defenders often have unique products and marketing programs that require them to adapt to changing market conditions. Shared programs may or may not be able to meet their specific needs, so the impact on their performance is uncertain. Option A is incorrect because low synergy and high incentives are not necessarily characteristic of differentiated defenders. Option C is incorrect because differentiated defenders typically have some autonomy in decision making, rather than being completely dictated by a central system.

The Impact of Shared Programs on the Performance of Differentiated