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James Is Not Sure If a Product Will Meet His

Question 71

Multiple Choice

James is not sure if a product will meet his requirements.Chin offers to give him the name of one of his customers who recently purchased the same product and is very satisfied with it.Chin is using the:


A) superior benefit method.
B) felt-felt-found method.
C) third-party testimonial approach.
D) recommendation approach.
E) question approach.

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