When a customer reveals confidential information about a competitor to a salesperson,the preferred course of action is for the salesperson to
A)preserve the confidentiality of information they receive
B)accurately relate the details to his/her top management
C)inform the competing company about the useful information in exchange for a sale
D)request that the customer not comment further because of the conflict of interest
E)clarify the details to make sure he or she understands correctly

Question

Quizplus · Accepted Answer

As a salesperson, it is unethical to reveal any confidential information about a competitor to another company. It is important to preserve confidentiality and maintain trust with the customer. Therefore, the preferred course of action for the salesperson is to preserve the confidentiality of information they receive.

When a Customer Reveals Confidential Information About a Competitor to a Salesperson,the