What is the main reason that Mercedes-Benz pursues a different strategy in the U.S. compared to the other markets in which it operates?
A) The U.S. culture appeared to need a non-mandatory adaptation.
B) Mercedes had to fight gray marketing channels.
C) Coordination of research and development proved to be too expensive in the U.S. market.
D) The product-country stereotype worked against Mercedes in the U.S. market.
Correct Answer:
Verified
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